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"M.S. In Digital Marketing and Media"
Two recent Katz School graduates drew enthusiastic praise for a marketing plan they developed to help launch Piggy, a mobile content creation app, as part of their student capstone project.
Abagail Berkowitz and Joseph Hafez, both of whom graduated this year with an M.S. in Digital Marketing and Media, were tasked with helping […]
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By William Wedo
Growing up in Mumbai, Himali Katti, a Katz School Digital Marketing and Media student, was a dreamer. The self-described introvert recalls “getting lost in my own world while classmates played around me.” My teachers and parents constantly chided me to get my head “out of the clouds.” So, for a time, she […]
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Aaron Goldmeier, a recent graduate of the M.S. in Digital Marketing and Media program at the Katz School of Science and Health, is an associate on both the digital and video investment teams at the marketing agency, Mindshare. Aaron’s team is responsible for creating digital campaigns on all social media platforms. He assists with creating […]
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Katz School: Congratulations on your new role at Digitas North America, part of the Publicis Groupe of ad agencies. Tell us more about your position.
Rachel Green: I am an associate project manager for a national telecommunications company. While I have only been a full-time employee at Digitas NYC for a few […]
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Digital marketing utilizes various technologies, including computers, mobile phones and other digital media and platforms to promote products and services, and digital platforms are becoming an ever larger share of marketing plans and people’s everyday lives. Today, digital marketing campaigns have become a crucial tool for increasing an organization’s sales, revenue, brand awareness and overall growth.
Unlike a generation […]
Continue Reading →If you’re interested in one of the Katz School’s STEM-approved programs in Artificial Intelligence, Biotech Management, Cybersecurity, Data Analytics or Digital Marketing, you’ll have two great options this fall—complete your degree fully on campus or fully online—so that you can choose what works best for your schedule and level of comfort.
Both options are eligible […]
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As fashion comes to grips with its own responsibility in the climate crisis, the concept of sustainable clothing, whether remaking old clothes or re-engineering used fabric, is starting to take root in the consciousness of American consumers.
That idea has also inspired several students in the Digital Marketing and Media program at the […]
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Katz Digital Marketing and Media students Shira Feen and Lavanya Karanth have won the Triple Bottom Line Challenge, an open #innovation competition on June 18 to turn COVID-19’s quarantine isolation into a startup improving the world post-coronavirus. Their winning “Remote Education for All” proposal is a virtual tutoring app that will […]
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Lavanya Karanth and Shira Feen, both master’s students in the Digital Marketing and Media program, have been named finalists in a global competition for their idea to create a remote education service for students in developing nations.
The “Triple Bottom Line Challenge,” sponsored by the Bengis Center for Entrepreneurship and Innovation in […]
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