By Dave DeFusco
On Friday afternoons, Zak Benarroch, a 2021 graduate of the Katz School’s M.S. in Digital Marketing and Media, leaves the office early and his co-workers at Goldman Sachs barely notice. They know he’s heading to the Fifth Avenue Synagogue on the Upper East Side to prep for services.
At sundown, he’s […]
Continue Reading →Two recent Katz School graduates drew enthusiastic praise for a marketing plan they developed to help launch Piggy, a mobile content creation app, as part of their student capstone project.
Abagail Berkowitz and Joseph Hafez, both of whom graduated this year with an M.S. in Digital Marketing and Media, were tasked with helping […]
Continue Reading →By William Wedo
Growing up in Mumbai, Himali Katti, a Katz School Digital Marketing and Media student, was a dreamer. The self-described introvert recalls “getting lost in my own world while classmates played around me.” My teachers and parents constantly chided me to get my head “out of the clouds.” So, for a time, she […]
Continue Reading →Aaron Goldmeier, a recent graduate of the M.S. in Digital Marketing and Media program at the Katz School of Science and Health, is an associate on both the digital and video investment teams at the marketing agency, Mindshare. Aaron’s team is responsible for creating digital campaigns on all social media platforms. He assists with creating […]
Continue Reading →Katz School: Congratulations on your new role at Digitas North America, part of the Publicis Groupe of ad agencies. Tell us more about your position.
Rachel Green: I am an associate project manager for a national telecommunications company. While I have only been a full-time employee at Digitas NYC for a few […]
Continue Reading →Digital marketing utilizes various technologies, including computers, mobile phones and other digital media and platforms to promote products and services, and digital platforms are becoming an ever larger share of marketing plans and people’s everyday lives. Today, digital marketing campaigns have become a crucial tool for increasing an organization’s sales, revenue, brand awareness and overall growth.
Unlike a generation […]
Continue Reading →Lavanya Karanth and Shira Feen, both master’s students in the Digital Marketing and Media program, have been named finalists in a global competition for their idea to create a remote education service for students in developing nations.
The “Triple Bottom Line Challenge,” sponsored by the Bengis Center for Entrepreneurship and Innovation in […]
Continue Reading →Categories
- Alumni (15)
- Book (3)
- Capstone (1)
- Events (14)
- Faculty (51)
- M.A. in Mathematics (9)
- M.A. in Physics (6)
- M.S. in Artificial Intelligence (12)
- M.S. in Biotechnology Management and Entrepreneurship (23)
- M.S. in Computer Science (2)
- M.S. in Cybersecurity (16)
- M.S. in Data Analytics and Visualization (14)
- M.S. In Digital Marketing and Media (12)
- M.S. in Physician Assistant Studies (7)
- M.S. in Speech-Language Pathology (19)
- M.S. in Speech-Language Therapy (1)
- Occupational Therapy Doctorate (16)
- Partnership (1)
- Ph.D. in Mathematics (5)
- Program (8)
- Research (24)
- Scholarship (2)
- Students (45)
- Uncategorized (8)
- YU Innovation Lab (1)
Archives
- September 2023 (3)
- August 2023 (1)
- July 2023 (5)
- June 2023 (3)
- May 2023 (5)
- March 2023 (5)
- February 2023 (3)
- January 2023 (1)
- December 2022 (5)
- November 2022 (4)
- October 2022 (5)
- September 2022 (3)
- August 2022 (4)
- July 2022 (5)
- June 2022 (3)
- January 2022 (4)
- December 2021 (3)
- November 2021 (1)
- October 2021 (3)
- August 2021 (1)
- July 2021 (1)
- June 2021 (4)
- May 2021 (2)
- April 2021 (3)
- March 2021 (2)
- February 2021 (2)
- January 2021 (1)
- December 2020 (1)
- November 2020 (3)
- October 2020 (4)
- September 2020 (4)
- August 2020 (5)
- July 2020 (10)
- June 2020 (13)
- May 2020 (2)